2025-03-15 08:30Press release

Hydra Distribution joins forces with the Transcontinenta Group

Hydra Distribution has officially partnered with Transcontinenta Group B.V., marking a significant step towards expansion in the professional video, cine, and broadcast markets. Founded by Dirk de Bont, Hydra has built a strong reputation for distributing premium cinema and broadcast brands, while Transcontinenta Group is a leading distributor of photographic brands across multiple European countries.

As part of this collaboration, Hydra Distribution VOF has transitioned into Hydra Distribution B.V., operating under the umbrella of the Transcontinenta Group. This partnership combines Hydra’s industry expertise with Transcontinenta’s extensive infrastructure and market reach, creating new opportunities for growth and customer service excellence.

A trusted name in cinematic solutions

Since launching in 2023, Hydra has rapidly become a go-to distributor for premium cinematic camera accessories, grip, and sound technology in the EMEA region. Known for its commitment to craftsmanship, technical expertise, and customer-first approach, Hydra has been instrumental in equipping filmmakers with top-quality gear and expert guidance. Whether supporting big-budget blockbusters or independent film projects, Hydra remains dedicated to helping creators bring their visions to life.

A strategic partnership for international expansion

By joining forces, Hydra and Transcontinenta are leveraging their strengths to accelerate international expansion. Dirk de Bont will continue as General Manager of Hydra Distribution B.V., ensuring continuity in the company’s core mission, while Transcontinenta Group will provide operational support to enhance logistics, streamline processes, and drive business growth across new markets.

Leadership insights on the partnership

Dirk de Bont, Founder of Hydra Distribution B.V.:

“I’m incredibly proud of what we’ve built since 2023. Partnering with Transcontinenta Group B.V. enables us to scale our operations, offer our customers even better service, and strengthen our presence in the global market. With this partnership, Hydra Distribution B.V. remains committed to innovation, excellence, and supporting filmmakers at every level.”

Gerrie Geijssen, CEO of Transcontinenta Group B.V.:

“We are thrilled to welcome Hydra Distribution B.V. with Dirk de Bont into the Transcontinenta Group. Their expertise in the professional cine and broadcast market complements our existing portfolio, allowing us to serve the industry with an even broader range of high-quality products and services. This partnership enhances our ability to reach new markets, strengthen brand representation, and elevate service levels across Europe.”

Enhanced service, expanded product offerings

For customers, this partnership means a seamless experience, with expanded product availability, improved service efficiency, and enhanced technical support. The collaboration strengthens both companies’ ability to innovate and provide industry professionals with cutting-edge tools and guidance for their creative projects.

 

About Hydra Distribution B.V.

Founded in 2019, The Hydra Agency began as a specialist agency serving major brands in the global Photo, Broadcast, and Cine markets. In 2023, the company evolved into a full-fledged sales organization with a dedicated focus on the Cine industry across the EMEA region. Together with its partner brands, Hydra ensures fast and reliable support for customers through an extensive international network. Hydra’s mission is to equip filmmakers with the highest quality tools and support, ensuring they have everything needed to bring their creative visions to life, whether working on major productions or independent projects.

More information: www.hydradistribution.nl


About Transcontinenta Group

The Transcontinenta Group started in 1992 as Transcontinenta in the Netherlands and has grown into a value-added distributor of photo and video brands for retailers, professional end-users, and business-to-business companies. Over the years, the industry has evolved, establishing the Transcontinenta Group as the leading photo and video distributor in Europe. The Transcontinenta Group has expanded its sales and marketing operations, with offices in the Netherlands, Germany, and the UK, along with partner offices in Paris and Barcelona. With an international team, the company serves over 200 million customers across these regions.


Contacts

Rob van Keulen
NEWSROOM MANAGER
Rob van Keulen