Tamron lenses awarded with two prestigious 2023-2024 EISA Awards

Transcontinenta UK, distributor for Tamron UK and Ireland, announces the presentation by the Expert Imaging and Sound Association (EISA) of its EISA Awards to two Tamron lenses: Tamron 20-40mm F/2.8 Di III VXD (Model A062) for 'EISA WIDEANGLE ZOOM LENS 2023-2024' and Tamron 50-400mm F/4.5-6.3 Di III VC VXD (Model A067) for 'EISA TELEPHOTO ZOOM LENS 2023-2024'. Tamron has been honored with EISA Awards for 18 consecutive years. Plus, this year Tamron wins two prestigious awards.

Excerpt from the Award Citation of the EISA Jury

'EISA WIDEANGLE ZOOM LENS 2023-2024': 20-40mm F/2.8 Di III VXD (Model A062)

"This zoom lens for Sony E-mount mirrorless cameras provides a focal-length range from 20mm wideangle to 40mm standard. It delivers very high image quality, with a fast F/2.8 aperture across the entire zoom range. The optical construction corrects and minimises image aberrations, while the compact and lightweight build makes this lens ideal for use on a gimbal or in a video rig. The autofocus system is powered by a VXD linear motor that delivers fast focusing and accurate tracking of moving subjects. At the 20mm setting, the minimal focus distance is just 17cm, which allows for striking wideangle close-up shots. As with other new Tamron models equipped with a USB-C port, the Tamron Lens Utility software allows users to customise lens functions and update firmware."

'EISA TELEPHOTO ZOOM LENS 2023-2024': 50-400mm F/4.5-6.3 Di III VC VXD (Model A067)

"This versatile telephoto lens offers an 8x zoom ratio ideal for travel, wildlife and sports photography. The lens excels at close-ups, with a minimum focusing distance of 25cm at 50mm and exceptional half-macro capability with a magnification ratio of 1:2. It also delivers impressive performance at 400mm, with a minimum focusing distance of 1.5m and a 1:4 magnification ratio. The VXD linear motor ensures fast and accurate autofocus, while Tamron’s VC image stabilisation remains effective even at maximum zoom. Superior engineering and special lens elements deliver outstanding image quality with sharp contrast, all in a highly portable form. Users can customise functions and update firmware using the USB-C port and the Tamron Lens Utility software."

About the EISA Award

The Expert Imaging and Sound Association is the community of 59 technology magazines, websites and social media commentators from 30 countries, specializing in hi-fi, home theatre, photo and video, in-car and mobile electronics. Every year the EISA jury of experts rewards the best products in each class with a coveted EISA Award.

EISA Award Winning Tamron Lenses

The receipt of this prestigious award marks the 25th year Tamron has won an EISA Award, and the 18th consecutive year since 2006. Plus, this year Tamron wins two prestigious awards.

About Tamron Co., Ltd

Tamron offers a wide range of original optical products, from interchangeable lenses for digital cameras to various optical devices for consumers and OEMs. They produce optical products that contribute to a variety of industries, and will continue to apply their rich creativity and leading technical capabilities to various industrial fields. Furthermore, Tamron is fully aware of its responsibility to the environment and strives to contribute to the preservation of the natural environment in all of its business activities.

Optical Product Line-up

Interchangeable lenses for mirrorless and DSLR cameras, surveillance camera lenses, FA and machine vision lenses, videoconferencing lenses, camera modules, automotive lenses, digital still camera lenses, camcorder lenses, drone lenses and medical lenses.