2021-11-25 10:23Press release

Space - Sweden's new culture center for the digital generation was inaugurated today

Credit: Knut Capra PedersenCredit: Knut Capra Pedersen

Finally, it’s time to open Sweden's new culture center Space, also the world's largest gaming center with over 400 gaming setups, launching to the public on November 27. Today, Thursday, at 10:00, the seven floors of the fifth Hötorget building at Sergels torg were inaugurated by the Mayor of Stockholm, Anna König Jerlmyr and Åsa Caap, Head of Space. Stockholm's Vice Mayor of Culture and Urban Environment, Jonas Naddebo, Mats Hederos, CEO AMF Fastigheter and Per Sundin, CEO Pophouse Entertainment, were also present.

Space is, both size and content-wise, a world-unique house that combines the most important ingredients in digital culture: gaming, music, esport and content creation for digital platforms. The house will engage and include people through entertainment experiences, digital culture and gaming.

Northern Europe’s largest permanent esport arena is located at the bottom of the building, created for hybrid events in gaming, concerts and esports. Move up two floors to street level to find Fat Cat, a Japanese and Korean brasserie. On other floors you will find, in addition to Space Gaming, both bars and cafes as well as generous areas for work, meetings and education.
Avicii Experience is set to open spring 2022.
For more information about Space, please see separate fact sheet.  

- It is with great joy and anticipation that we now open Space at Sergels torg in Stockholm. With over 400 gaming setups, we will be the world's largest gaming center and an open, dynamic and creative place in the middle of the city. Our goal is for all visitors to be able to develop and be inspired, deepen their digital knowledge and feel connection with the community, says Åsa Caap, Head of Space.

The extensive transformation of the fifth Hötorget building is part of the city's mission to turn Sergels torg into a more open, safe and inviting area.

For more information about the history of the building, current urban development, construction and renovation, please see the separate fact sheet from AMF Fastigheter who own the building.

- Stockholm will finally have a central meeting place for gaming, esport and digital culture. Space will attract more talent to the city and contribute to Stockholm’s continued development as a creative destination for culture, experience and tech industries, says Anna König Jerlmyr, Mayor of the City of Stockholm.

Space opens to the public at 10:00 on November 27

Background
Space as a concept and idea was initiated in 2019 by Gustav Käll, Lars Blomberg and Per Sundin. Later that year, the collaboration with AMF Fastigheter and their CEO Mats Hederos, who is the real estate company's enthusiast behind transforming the Fifth Hötorget building into a creative hub, also began.

At the end of 2019, Pophouse Entertainment stepped in as the majority owner and Space could be realized in its current form, which has taken place in close collaboration with AMF Fastigheter and the City of Stockholm. The architectural firm is DAP.
The concept has been developed to be exported internationally. 

For more information, please contact:
Åsa Caap, Head of Space, asa.caap@space.cc, 0708 211 765

Press images:
High resolution images and credits is found via Notified under Press Kits:
https://newsroom.notified.com/space

Booking of interviews:
For booking of private interviews, please contact Helena Mattsson, responsible for press at Space on 073 788 00 79, press@space.cc or Lotta Balodis, lotta@balodis.se, 070 483 62 25.


ABOUT SPACE

Space is a digital culture center in the heart of Stockholm city. A physical meeting place for the digital generation. Our concept combines key ingredients of digital culture – gaming, music, content creation and digital knowhow, all under one roof. We offer an inclusive environment for people to connect, collaborate and create – enabling communities to thrive and explore new opportunities. www.space.cc About Pophouse Entertainment Pophouse Entertainment was founded by Björn Ulvaeus and Conni Jonsson in 2014. The company owns and operates ABBA The Museum, Pop House Hotel, Cirkus, Hasselbacken and Space. www.pophouse.se


CONTACTS

Lotta Balodis