2023-08-07 10:00Pressrelease

Development Tamron 70-180mm F/2.8 Di III VC VXD G2 for Sony E-mount

Tamron 70-180mm F/2.8 Di III VC VXD G2 (Model A065)

The Transcontinenta Group, distributor for Tamron UK, Ireland and the Netherlands, announces the development of the Tamron 70-180mm F/2.8 Di III VC VXD G2 (Model A065), a fast-aperture telephoto zoom lens for Sony E-mount full-frame mirrorless cameras.

The Tamron 70-180mm F/2.8 G2 marks the further evolution of the first-generation model that earned high acclaim in the marketplace and incorporates several enhancements. Leading the list of improvements of the new G2 lens is the incorporation of Tamron’s proprietary VC (Vibration Compensation) mechanism. The lens maintains the maneuverability of class-leading compact size and weight while enabling shooting with greater stability.

The optical design has been revamped from the first-generation 70-180mm F/2.8 and achieves uncompromising high image quality across the entire zoom range. Tamron also shortened the MOD (Minimum Object Distance) at the wide end to 0.3m compared to the first-generation 0.85m, enabling users to enjoy unique photographic expressions distinctive to the lens.

Additionally, the new 70-180mm F/2.8 G2 zoom features Tamron’s renowned VXD (Voice-coil eXtreme-torque Drive) linear motor focus mechanism enabling high-speed, high-precision auto-focusing that performs well whether shooting stills or video. The new 70-180mm F/2.8 G2 zoom also supports the dedicated Tamron Lens Utility™ and Tamron Lens Utility Mobile™ apps that were developed in-house by Tamron. The software can be used to customize functions based on various shooting styles for still photography and video. The new lens design improves operability and provides scratch resistance. This single lens combines profound maneuverability and practicality that is worthy of the second-generation G2 badge and will deliver shooting experiences that make a fast-aperture telephoto zoom lens even more enjoyable.

Product Highlights
  • Even with VC image stabilization, the lens is just 156.5mm long and weighs only 855g
  • Revamped optical design delivers truly superb performance at all focal lengths
  • VXD provides high-speed and high-precision AF with vastly improved subject tracking
  • Equipped with Tamron’s proprietary VC mechanism
  • Achieves MOD of 0.3m at 70mm and 0.85m at 180mm

  • Proprietary software tool Tamron Lens Utility for lens function customization
  • Additional features for greater convenience

  • User-friendly features (Moisture-Resistant Construction and Fluorine Coating)
  • Compatible with many camera-specific features and functions, including Fast Hybrid AF and Eye AF
  • 67mm filter size, same as most other Tamron lenses for mirrorless cameras
Availability and price

The Tamron 70-180mm F/2.8 Di III VC VXD G2 (Model A065), for Sony-E mount full frame cameras will be available from Tamron dealers in the UK, Ireland and the Netherlands in the fall 2023. The exact date and recommended retail price will be announced in due course.

About Tamron Co., Ltd

Tamron offers a wide range of original optical products, from interchangeable lenses for digital cameras to various optical devices for consumers and OEMs. They produce optical products that contribute to a variety of industries, and will continue to apply their rich creativity and leading technical capabilities to various industrial fields. Furthermore, Tamron is fully aware of its responsibility to the environment and strives to contribute to the preservation of the natural environment in all of its business activities.

Optical Product Line-up

Interchangeable lenses for mirrorless and DSLR cameras, surveillance camera lenses, FA and machine vision lenses, videoconferencing lenses, camera modules, automotive lenses, digital still camera lenses, camcorder lenses, drone lenses and medical lenses.

About Transcontinenta Group

The Transcontinenta Group is one of the best value added distributors in Western Europe. We are a privately owned company and established in 1992 in the Netherlands. The Transcontinenta Group has offices in The Netherlands, Germany, and the UK. From there we distribute well-known and leading brands in the field of photography, video, sport optics and mobile connectivity. The wide range of brands and products we represent enables us to position them in a wide range of markets. From the novice amateur, professional photo studio to museums and government.


Rob van Keulen
Rob van Keulen