Despite the traditional Boxing Day sale now being overshadowed by weeks of discounts in the run up to Christmas, some products are still cheaper on Boxing Day. This is according to data from PriceSpy, the fully impartial price and product comparison service.
For these products, Boxing Day was the cheapest day to buy in 2021:
Boxing Day is the next cheapest shopping day of the year after Black Friday and Cyber Monday, according to PriceSpy. Last year, three in 10 (30%) products were cheaper on Boxing Day than at the start of December. The average saving on Boxing Day last year was 22%.
However, PriceSpy advises caution if buying these products:
“It’s all too easy to get caught up in the excitement and nostalgia of the Boxing Day sale. However, sensible shopping behaviour shouldn’t go out of the window.” says Liisa Matinvesi-Bassett, UK country manager at PriceSpy.
Ahead of the Boxing Day sales, Liisa advises shoppers to follow these three tips:
Prepare your shopping list in advance
Whether shopping online or heading out to the shops, to avoid getting carried away by headline deals: know what you want to buy, write a list and stick to it. Even better, set up price alerts to be notified when products on your list fall in price.
Compare prices in real time
Before adding a product to your basket, look past the offer being advertised and compare prices across multiple retailers to ensure that you’re buying the item from the best place. Stores raise and lower their prices all the time, so advertised deals may not appear as they first seem.
Hold your nerve to spread the cost
Depending on what you’re looking for, Boxing Day might not be the best time to buy. Keeping an eye on prices and biding your time might help you find better deals. Just be sure to do your research to ensure it’s a genuine deal.
Notes to editors
Data based on average weighted price on PriceSpy between 1st January 2021 - 31st December 2021
PriceSpy is a comprehensive price and product comparison service used by millions of consumers every month. It helps consumers find, discover, research and compare products. Since the business first started in 2002, its main objective has been to help consumers make better purchasing decisions. PriceSpy does this by collecting and sharing honest, transparent information about retail shops, products and prices. PriceSpy has well over 700 000 indexed products, sold by more than six thousand shops. PriceSpy is part of Schibsted and is located in Sweden, Norway, Denmark, Finland, New Zealand, France and the United Kingdom. The PriceSpy app is available to download for free, via the App Store and Google Play.