2025-12-17 06:00Press release

Ricoh GR IV HDF adds a diffusion filter to the new GR series

Ricoh GR IV HDFRicoh GR IV HDF

Ricoh GR IV HDF adds a diffusion filter to the new GR series

Ricoh follows up this year’s most talkedabout compact camera release, the GR IV, with the Ricoh GR IV HDF a new version that adds a builtin Highlight Diffusion Filter (HDF) for softer, more emotional image rendering at the touch of a button.

HDF – soft highlights with a single press

The HDF (Highlight Diffusion Filter) is an optical filter built into the camera that can be switched on and off instantly, by default via the Fn button. When activated, it gently diffuses bright areas and adds a subtle blur towards the edges of the frame, creating a mellow, cinematic look reminiscent of classic film photography. With HDF off, photographers still get the crisp, highcontrast rendering the GR series is known for effectively two distinct visual styles in one pocket camera.

Pocket-sized power

Based on the GR IV, the GR IV HDF keeps the newly developed 18.3 mm F2.8 GR lens (28 mm equivalent), APS
C CMOS sensor of approx. 25.74 megapixels, GR ENGINE 7 processor and 5axis Shake Reduction with up to 6 stops of compensation, all in a slim magnesium body designed for everyday carry. Startup is around 0.6 seconds, autofocus is fast and precise, and the camera offers around 53 GB of internal memory, Bluetooth/WiFi connectivity and support for the new GR WORLD app.

Compared to the standard GR IV, the HDF version replaces the ND filter with the new Highlight Diffusion Filter, adds a greysilver shutter button and assigns HDF on/off as the default Fn function for instant creative control.

 

Pricing and shipping
The new GR HDF will start to ship in in January 2026
Recommended selling price is:

Ricoh GR IV HDF EUR 1599; -

For further information, please contact karsten.rath@focusnordic.com

Key features

  • Builtin HDF (Highlight Diffusion Filter) for soft, nostalgic rendering
  • 18.3 mm F2.8 GR lens, 7 elements in 5 groups
  • APSC CMOS sensor with approx. 25.74 MP and GR ENGINE 7
  • 5axis image stabiliser with up to 6 stops of compensation
  • Fast startup (~0.6 s) and responsive AF
  • 53 GB internal memory plus Bluetooth and WiFi with GR WORLD app


About Focus Nordic - Global

Focus Nordic is the leading distributors of photo, video & optics in Europe with more than 80 brands such as Tamron, Samyang, Panasonic, Zhiyun, Nanlite, Polaroid, Zeiss, Kodak, Atomos, Focus Sport Optics and Focus I Love My Photos represented in 28 markets in Scandinavia, Central and Eastern Europe. We have been dedicated to photo, video, and optics since the 1950s. We lead the industry forward and are dedicated to share knowledge and inspiration.


Contacts

Kristin Ström
Chief Marketing Officer
Kristin Ström