Focus Nordic is growing – proud distributor of Think Tank

Focus Nordic is proud to announce that we have been chosen as the new distributor for Think Tank.

Think Tank is a well-known and established brand in the European market and designs and manufactures camera solutions for working professionals. Their products are born from the collaborative efforts of photographers, videographers and content creators together with their product designers, with one common goal — to create the most inventive and effective solutions for all photo-video graphics situations.

Think Tank offers a wide spectra of camera bags, backpacks, sling bags, rolling bags, travel duffels and usable accessories that make your travelling a lot easier. Think Tank is known for making high-quality bags with nice design for professionals on-the-go, making it possible to bring all you need with you in a smart way. The carrying solutions feature easy access, a fantastic overview of the content, smart details, customizable interiors, great ergonomics, are lightweight and made in premium-quality fabrics that will be durable for a long time. No matter where you are or where you are going, the high-quality bags will fit any need, from smaller pouches, lens cases and backpacks to larger rollers.

Think Tank describes their mission: “We’re obsessed about the details. Quality is in the details. We take great pride in knowing that our products can handle all types of conditions that may occur during a photography assignment.” The sense of detail and technology can be found in both Think Tank's and MindShift Gear's products and many products are carrying a patent for a unique design solution for the same reason as their mission: products should always help photographers “Be ready before the moment”.

Focus Nordic is growing extensively, from having acted in 11 markets one year ago, the company now is the leading distributor of photo, video and optics in Europe with more than 70 brands represented in 28 markets. With the addition of the high-quality brand Think Tank, we are pleased to, even further, widen our already extensive product range.

Think Tank is a USA based company founded in 2005 by the designers Doug Murdoch, Mike Sturm and the famous photographers Deanne Fitzmaurice and Kurt Rogers. “Think Tank”, which is defined as an idea producing organization, perfectly describes the company’s culture and mission of creating inventive new carrying solutions. Think Tank has created a string of innovations since 2005 unmatched by their competitors.
Think Tank's philosophy is simple: our products should enhance, not distract, from capturing the moment.

The Think Tank assortment is available from Focus Nordic on the 13th of September 2021.

For more information, please contact kirstine.lindholm@focusnordic.dk