2022-01-14 10:00Press release

Boundary – sustainable, premium, innovative bags and backpacks

Focus Nordic is proud to present a new addition to their line-up of products for active creatives – Boundary Supply.

Every day in our lives, when we take us from one place to another, we use all types of carrying solutions to store our everyday packing, personal, photo or tech gear. Boundary is a design-focused lifestyle brand that delivers technically innovative, sustainable, high-quality bags and backpacks.
With a sleek and minimal design, Boundary’s bags offer premium comfort and adaptable organization while always keeping your gear protected and easily accessible.

For all types of transportation, Boundary has a smart solution. Whether it’s for the daily commute, cycling downtown, out on location for a photoshoot, an adventurous hike, a flight or just for a walk. Pack your smart function-driven Boundary bag so that it fits your day, and you can focus on the experience ahead. Boundary has got your back.

Nothing to hide. Sustainable. Bluesign® Certified.
An inside look at Boundary's sustainable manufacturing methods used in each product shows they ensure a low environmental impact. Boundary products are certified with Bluesign® - fabrics, mills, and factories.

Bluesign® stands for the reduced environmental impact of the supply chain from factory to final product while ensuring the ethical treatment of factory workers fair labour practices, safe working conditions and sustainable fabric production throughout the supply chain. It helps factories operate more efficiently, meet stringent standards for pollution control and the world’s strictest chemical safety requirements for textiles, which reduces overall water, energy, and chemical use.

We all understand that every step in the manufacturing process and facet of business has an environmental and human impact. We embrace the fact that Boundary is a brand that implements Bluesign® in order to reduce this.

Materials
Boundary´s dedication to the materials they work with delivers sustainable high-quality material innovation to produce performance-focused materials with Bluesign® certification. 
With one of the strongest nylon fabrics on the market, recycled materials have been made into durable high-quality yarns, laminated fabric construction with Kevlar and water protection.

Nylon fibres are woven together and coated making the interior and exterior of every product water-resistant, strong, tear-resistant, stainproof, and easy to clean. Water-resistant zippers are used for superior protection. Magnetic hardware secures itself with auto-locking features making life on the go easy. Camera cases offer advanced protection for your gear.

A selection of Boundary’s line-up:
The Errant Pack connects with many accessories providing a level of adaptability for the daily carry. Fluid organization, modular components, and effortless access keep creative tools organized, camera gear at hand, and a space for anything and everything. A minimal and sleek design to suit the commuter as well as the photographer and adventurer.

The Prima Backpack is the ultimate modular travel pack with adaptable storage and modular components to organize personal, photo, and tech gear. This modular backpack has a large 30 L volume. The included laptop sleeve can be used individually as well as the included camera case that can convert to a shoulder bag or waist pack for day trips.

The Rennen Recycled Daypack is inspired by classic styling and a mission to rethink what is possible with recycled materials. The silhouette provides a familiar look and offers extreme comfort. 22L with accessories like pouch, crossbody and port kit etc.

Price and delivery
Boundary products are available in February 2022.

For more information, please contact kirstine.lindholm@focusnordic.dk

Key features:

  • Adaptable and versatile
  • Made of strong, waterproof, and sustainable material
  • Water-resistant zippers for superior protection
  • Magnetic docks and auto-locking buckles
  • Quick access to gear, clothes, and other smaller items
  • Comfortable to carry with good support
  • A large variety of accessories is available

 


About Focus Nordic - Global

Focus Nordic is the leading distributors of photo, video & optics in Europe with more than 60 brands such as Tamron, Samyang, Panasonic, Zhiyun, Nanlite, Polaroid, Zeiss, Kodak, Focus Sport Optics and Focus I Love My Photos represented in 28 markets in Scandinavia, Central and Eastern Europe. We have been dedicated to photo, video, and optics since the 1950s. We lead the industry forward and are dedicated to share knowledge and inspiration.


Contacts

Kristin Ström
Chief Marketing Officer
Kristin Ström