A new Ricoh GR for personal storytelling

Ricoh continues to build on last year's strong demand for high-end compact cameras with the release of two new versions of the popular Ricoh GR III and GRIIIx.

 

Both the Ricoh GR III and GR IIIx are compact digital cameras renowned for their exceptional image quality and portability. With their large APS-C sized sensor both cameras offer an impressive resolution and dynamic range, ideal for capturing detailed and vibrant images. Today Ricoh introduce two new models in the GR line, the Ricoh GR III HDF and GR IIIx HDF.

 

The new models Ricoh GR III HDF and GR IIIx HDF come with a new filter feature that enhances personal storytelling. With a single action, users can seamlessly switch to the newly integrated HDF (Highlight Diffusion Filter) in the latest models. The new filter enhances highlights and delivers mellow, softened images. This special-effect filter diffuses highlights and creates a gentle blur along the edges, evoking a nostalgic feel akin to film photography or cinematic visuals. The HDF's instant toggle feature enables effortless transitions between two distinct visual styles: the crisp, focused imagery characteristic of the RICOH GR series, and the softened, dreamy effects achieved with the HDF.

Also new on both cameras is the color of the shutter button. It has been changed to gray-silver to symbolize the simple change in visual expression. The default setting of the Fn (Function) button has also been changed to turning on/off the HDF. The user can also select another function as the default setting of the Fn button.

 

Both cameras come equipped with the same advanced features as previous models such as in-body image stabilization, high-speed autofocus, and customizable controls, the Ricoh GR III HDF and GR IIIx HDF offer photographers the tools they need to unleash their creativity and capture stunning images with ease. Whether you're a seasoned professional or an enthusiastic hobbyist, these cameras are perfect companions for documenting everyday moments and exploring the world around you.

 

Pricing and shipping

 

The new cameras will start to ship in April 2024

Recommended selling price is

Ricoh GR III HDF EUR 1249; -

Ricoh GR IIIx HDF EUR 1299; -

 

For further information, please contact Karsten.rath@focusnordic.com

 

Key specifications

 

• HDF - Highlight Diffusion Filter
• APS-C sized sensor
• Compact size   
• Image stabilization
• Customizable controls

 

 

 

 

 

 

 

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